Digital Literacy, Digital Entrepreneurial Mindset, and Poverty Alleviation in Vietnam

Abstract Drawing on Social Cognitive Career Theory and the human capital approach, this study examines how digital literacy (DL) shapes the digital entrepreneurial mindset (DEM) and contributes to poverty reduction through digitally driven innovation in Da Nang, Vietnam. Using an exploratory design and thematic analysis of in-depth interviews with 11 entrepreneurs, the findings show that DL enhances entrepreneurial self-efficacy, goal orientation, and outcome expectations, thereby fostering DEM and supporting poverty reduction. As one of the first studies to link DL, entrepreneurship, and poverty alleviation in Vietnam, it provides a foundation for future empirical research on the role of entrepreneurs’ digital skills in sustainable development.