GEOGRAPHICAL AND SOCIO-DEMOGRAPHIC ANALYSIS OF ENGAGED WORKERS IN THE CARPET INDUSTRY OF DISTRICT SANT RAVIDAS NAGAR (BHADOHI), 2014-2024

The carpet industry in District Sant Ravidas Nagar, colloquially recognized as Bhadohi, represents a quintessential model of a rural-based cottage industry that has successfully transitioned into a global export powerhouse. This research paper provides an exhaustive geographical and socio-demographic analysis of the workers who form the backbone of this sector, covering the critical decade from 2014 to 2024. Utilizing a synthesis of primary field surveys and secondary data from the Carpet Export Promotion Council (CEPC) and the Ministry of Textiles, We wanted to see how the old-world craft passed down from the Mughal days has found a way to thrive in the modern world. It’s a mix of rich history and the right location that now sustains a massive community of over 2.2 million artisans. The evaluation shows that while the industry accounts for over 60% of India's carpet exports, totaling approximately ₹17,000 crore yearly by 2024, the socio-demographic profile of the workers is characterized by high levels of illiteracy (56%), participation in the informal economy (82%), and a significant prevalence of occupational health hazards including musculoskeletal disorders and respiratory ailments. The research further examines the 2024 crisis precipitated by a 50% tariff hike in the United States, which has threatened the livelihood of the artisan community. By scruitiny the impact of government interventions such as the Geographical Indication (GI) tag and the "Skill India" initiative, the research asserts that while technological advancements like CAD (Computer Aided Design) systems have improved productivity, systemic reforms in wage structures and workplace wellness are imperative to prevent the migration of skilled artisans to unskilled labor sectors like MGNREGA.