Citizen Science for Sustainable Tourism Governance in a Mexican Coastal Community

Citizen science is seen as a valuable tool for improving sustainable tourism governance. This is especially true in environmentally sensitive and socially complex areas that need inclusive knowledge. This research examines how citizen science can capture the views of local stakeholders regarding tourism impacts. It aims to create a community-based evidence base that supports better decision-making. The study takes place in a rapidly transitioning coastal tourism community in northwestern Mexico. Perceptions were collected using a basic participatory model from 150 actors, including local residents, school representatives, business community members, civil society organizations, and public agencies. The survey covered economic, social, and environmental dimensions, providing broad insights into how residents experience tourism expansion. Results indicate that tourism is widely perceived as an important economic driver: over 80% of respondents associate tourism with job creation and regional economic growth, and 100% recognize its role in supporting local crafts and production. At the same time, 84% of participants report rising living costs, and approximately 70% perceive restricted access to public spaces linked to tourism development. Environmental concerns are even more pronounced, with 87% of respondents associating tourism expansion with declining water and air quality, and 77% noting increased pressure on energy and water resources during peak seasons. The findings emphasize growing dissonance between national narratives on sustainability and the lived realities of communities. Stakeholders view tourism as a major driver of the local economy, crafts, and job creation. However, respondents also report rising living costs, displacement pressures, and restricted access to public spaces. Environmental concerns are even more apparent: respondents link tourism to declining air and water quality, habitat destruction, biodiversity loss, waste generation, and resource competition. The study suggests that even simple forms of citizen science can provide early, community-driven signals of social and environmental risks, offering valuable insights into more flexible and inclusive tourism governance in coastal areas.