Consumer Behavior and Demand for Green Products
<p style="margin-left:0cm; margin-right:0cm; text-align:justify">This study analyzes consumer behavior and the factors influencing demand for green products in the context of sustainable development. The study focuses on the role of environmental awareness, individual attitudes, price perception, and trust in eco-label
Authors
- Silvana Nakuçi
- Oltjana Zoto
Publication Details
- Journal
- European Journal of Technical and Natural Sciences
- Published
- 2026-02-23
- DOI
- https://doi.org/10.29013/ejtns-26-1-3-11
- Primary Topic
- Environmental Sustainability in Business
- Type
- article
- Field-Weighted Citation Impact
- 0.00