Engineering the sacred: Ritual design, emotional synchrony, and global youth identity at Tomorrowland

This article examines Tomorrowland as a global ritual system that generates intense emotional, symbolic, and identity-forming experiences among young international participants. Drawing on a 15-year multi-sited methodology integrating autoethnography, sensory ethnography, participant observation, and narrative fragments, the study conceptualises the festival as a mythic and affective infrastructure rather than a conventional entertainment event. The analysis identifies five interrelated mechanisms: (1) myth-making machinery that produces a shared symbolic universe; (2) emotional synchrony shaped through sensory intensities and collective effervescence; (3) ritualised participation enacted through micro-practices such as flag exchanges, countdowns, and synchronised movement; (4) cosmopolitan belonging that fosters transnational communitas; and (5) performative selfhood through which participants craft aspirational identities via affective and digital practices. The findings show that Tomorrowland operates as a secular cosmology that temporarily suspends everyday boundaries and enables participants to inhabit alternative modes of relationality, emotional openness, and global youth identity. More broadly, the study demonstrates how contemporary mega-festivals function as ritual infrastructures that reorganise affect, symbolism, and belonging within global youth culture.

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Publication Details

Journal
Tourist Studies
Published
2026-02-17
DOI
https://doi.org/10.1177/14687976261425697
Primary Topic
Sport and Mega-Event Impacts
Type
article
Field-Weighted Citation Impact
0.00
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article

Engineering the sacred: Ritual design, emotional synchrony, and global youth identity at Tomorrowland

Martina Arsić, Aleksandra Vujko
Tourist Studies
Sport and Mega-Event Impacts
article

Engineering the sacred: Ritual design, emotional synchrony, and global youth identity at Tomorrowland

Martina Arsić, Aleksandra Vujko
article en

Abstract

This article examines Tomorrowland as a global ritual system that generates intense emotional, symbolic, and identity-forming experiences among young international participants. Drawing on a 15-year multi-sited methodology integrating autoethnography, sensory ethnography, participant observation, and narrative fragments, the study conceptualises the festival as a mythic and affective infrastructure rather than a conventional entertainment event. The analysis identifies five interrelated mechanisms: (1) myth-making machinery that produces a shared symbolic universe; (2) emotional synchrony shaped through sensory intensities and collective effervescence; (3) ritualised participation enacted through micro-practices such as flag exchanges, countdowns, and synchronised movement; (4) cosmopolitan belonging that fosters transnational communitas; and (5) performative selfhood through which participants craft aspirational identities via affective and digital practices. The findings show that Tomorrowland operates as a secular cosmology that temporarily suspends everyday boundaries and enables participants to inhabit alternative modes of relationality, emotional openness, and global youth identity. More broadly, the study demonstrates how contemporary mega-festivals function as ritual infrastructures that reorganise affect, symbolism, and belonging within global youth culture.

Tourist Studies
Singidunum University (RS)
Industry, innovation and infrastructure
Openalex Percentile: Top 57%
Sport and Mega-Event Impacts
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