When Using the “N-Word” Goes Wrong: Black Americans’ Perceptions and Affective Responses of Those Who Use the “N-Word”

The “n-word” remains one of the most offensive racial slurs, yet it is used by both Black and non-Black individuals. Across three studies (total N = 1,063), we examined how Black people perceive its use based on the speaker's racial identity and racial self-identification, while also varying valence and context. In Study 1, we varied the target race who used the n-word (Black, Black–White biracial, White); in Study 2, we manipulated the valence in which the n-word was used (positive or negative); and in Study 3, we explored how a biracial person racially self-identified (Black-identified, biracial-identified, or Black-disidentified) shaped reactions. Black participants reported more negative perceptions and affective responses when a White (Studies 1 and 2) or Black-disidentified biracial (Study 3) target used the word, compared to Black, Black–White biracial (Studies 1 and 2), or Black-identified biracial (Study 3) targets, highlighting how racial identity shapes perceptions of those who use racial slurs.

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Publication Details

Journal
Journal of Language and Social Psychology
Published
2026-02-16
DOI
https://doi.org/10.1177/0261927x251411967
Primary Topic
Social and Intergroup Psychology
Type
article
Field-Weighted Citation Impact
0.00
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article

When Using the “N-Word” Goes Wrong: Black Americans’ Perceptions and Affective Responses of Those Who Use the “N-Word”

Andre’ Oliver, Daryl A. Wout, Sheba M. Aikawa
Journal of Language and Social Psychology
Social and Intergroup Psychology
article

When Using the “N-Word” Goes Wrong: Black Americans’ Perceptions and Affective Responses of Those Who Use the “N-Word”

Andre’ Oliver, Daryl A. Wout, Sheba M. Aikawa
article en

Abstract

The “n-word” remains one of the most offensive racial slurs, yet it is used by both Black and non-Black individuals. Across three studies (total N = 1,063), we examined how Black people perceive its use based on the speaker's racial identity and racial self-identification, while also varying valence and context. In Study 1, we varied the target race who used the n-word (Black, Black–White biracial, White); in Study 2, we manipulated the valence in which the n-word was used (positive or negative); and in Study 3, we explored how a biracial person racially self-identified (Black-identified, biracial-identified, or Black-disidentified) shaped reactions. Black participants reported more negative perceptions and affective responses when a White (Studies 1 and 2) or Black-disidentified biracial (Study 3) target used the word, compared to Black, Black–White biracial (Studies 1 and 2), or Black-identified biracial (Study 3) targets, highlighting how racial identity shapes perceptions of those who use racial slurs.

Journal of Language and Social Psychology
City University of New York (US), University of Colorado Boulder (US), University of Colorado System (US)
Reduced inequalities
Openalex Percentile: Top 59%
Social and Intergroup Psychology
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