Economic evaluation of a digital health intervention for cancer care: Cost-utility analysis of the OncoCare app
Backgroundmhealth interventions are increasingly adopted to improve cancer care in low- and middle-income countries. Despite their potential, evidence on cost-effectiveness in oncology remains limited in India. This study evaluates the cost-utility of the OncoCare mobile application for oncology patients.MethodsA trial-based cost-utility analysis was conducted alongside a six-month randomized controlled trial (n = 342; App: 168, Control: 174). Costs were estimated from the provider's perspective using a micro-costing approach, including development costs and prorated annual maintenance costs. Health outcomes were measured using the EORTC QLQ-C30 and mapped to EQ-5D-5L utilities via an ordinal-logit algorithm, applying the Indian EQ-5D-5L tariff. QALYs were calculated using the area-under-the-curve method. Incremental cost-effectiveness ratios were estimated, with uncertainty explored through bootstrap replications, cost-effectiveness planes, and cost-effectiveness acceptability curves. Sensitivity analyses assessed alternative cost assumptions.ResultsThe per-patient incremental cost of OncoCare was ₹597 (₹642 including maintenance). Mean six-month QALYs were 0.249 in the App group compared to 0.239 in the control group. The adjusted incremental QALY gain was 0.0107 (95% CI: 0.0042-0.0174). The base-case ICER was ₹55,600 per QALY, well below both the opportunity-cost threshold for India (approximately ₹2.1 lakh/QALY) and the WHO's GDP-per-capita heuristic. The probability of cost-effectiveness exceeded 82% at ₹100,000/QALY and 95% at ₹150,000/QALY. Headroom analysis confirmed the cost-effectiveness, even with per-patient costs three- to five-fold higher.ConclusionOncoCare is a cost-effective digital intervention in Indian oncology, achieving measurable QALY gains at low incremental cost. These findings support its integration into cancer care pathways and national digital health strategies.
Authors
- Arun Gopi (ORCID: https://orcid.org/0000-0001-7682-1516)
- Vanishri Arun
- Sunil Kumar Doddaiah (ORCID: https://orcid.org/0000-0001-8755-3975)
- K. V. Krishnamurthy (ORCID: https://orcid.org/0000-0001-5702-5303)
- Deepika Yadav
- Gunisetty Hari Prakash
- Rakesh Mohanpillai
- Abdul Aziz
Institutions
- JSS Academy of Higher Education and Research (IN)
- St. John's School (US)
- National Institute for Implementation Research on Non-Communicable Diseases (IN)
- Post Graduate Institute of Medical Education and Research (IN)
- Saveetha University (IN)
Publication Details
- Journal
- Journal of Oncology Pharmacy Practice
- Published
- 2026-02-05
- DOI
- https://doi.org/10.1177/10781552251409104
- Primary Topic
- Mobile Health and mHealth Applications
- Type
- article
- Field-Weighted Citation Impact
- 0.00