The Role of Visual Content and Social Media in Engaging Students with Astronomy

This is a poster presented at the 7th Shaw-IAU Workshop on Astronomy for Education, organised by the IAU Office of Astronomy for Education (OAE, https://astro4edu.org/shaw-iau/7th-shaw-iau-workshop/). Title: The Role of Visual Content and Social Media in Engaging Students with Astronomy Presenter:Mohammad Sadegh Faghanpour Visual content and social media have become powerful tools for science communication. This presentation shares our experience using a Persian Instagram page to support astronomy learning for students and the public. We focus on concepts like the night sky’s apparent motion, Earth’s rotation and revolution, and seasonal changes. Using infographics, videos, and interactive stories, we explain phenomena such as planetary alignments, lunar phases, and crescent Moon observation. We also discuss designing engaging visuals, connecting with young audiences, and evaluating impact. This shows how localized visual storytelling enhances astronomy education. About the 7th Shaw-IAU Workshop:The 7th Shaw-IAU Workshop took place 18 - 21 November 2025. The Shaw-IAU workshops focus on astronomy education for primary and secondary school students and teacher training both in universities and in service. This year's Education focus session on Teaching with authentic data and the Science focus is on Galaxies.More details can be found on: https://astro4edu.org/shaw-iau/Keep up to date with future Shaw-IAU Workshops and other opportunities at the IAU Office of Astronomy for Education by joining our mailing list https://astro4edu.org/mailing-list/ Follow the IAU OAE on Bluesky and Facebook under @astro4edu