The Impact of Social Media Videos on Quantitative Health Outcomes: Systematic Review

We demonstrated a potential positive impact of social media videos on quantitative health outcomes, notably in improving peri-procedural anxiety. Videos developed with user input and theoretical frameworks significantly impacted study-specific primary outcomes. Nevertheless, there is the need to shift focus toward measuring physical health-related outcomes and to develop better designed, innovative methodologies to measure the impact that can better simulate the social media environment.