Economic, Social, and Spatial Patterns of MICE Sector in a Metropolitan Context: The Case of Thessaloniki, Greece

This study examines the economic, social, and spatial dynamics of the Meetings, Incentives, Conferences, and Exhibitions (MICE) sector in the Regional Unit of Thessaloniki, Greece, over the period 2011–2022. It explores how MICE activity is distributed across the Thessaloniki metropolitan region and whether municipal districts differ significantly in economic performance, employment, and specialization. Using data from the Hellenic Statistical Authority’s Business Register, the analysis considers enterprise turnover, employment, productivity, and spatial specialization, measured through Location Quotients (Ls). Nonparametric statistical tests (Spearman’s rho, Kruskal–Wallis, and Mann–Whitney U) are used to examine relationships among indicators and to identify spatial disparities between districts. The results point to a strongly polarized pattern: turnover and employment are concentrated in the Thessaloniki District, whereas peripheral districts show limited involvement in MICE-related activity. These findings suggest that the sector supports metropolitan growth but can also reinforce spatial and social inequalities. The study highlights the need for balanced regional planning and inclusive strategies that strengthen the resilience and long-term sustainability of urban MICE economies.