Evaluation of a Prediabetes Media Campaign for Black and Hispanic Men to Increase Awareness of Diabetes Prevention and Address Health Inequity

These results show promise and build upon public health media campaigns literature, focusing on a prediabetes media campaign that is tailored for Black and Hispanic men. Implications for diabetes prevention practice include developing and implementing similar campaign strategies to increase awareness of prediabetes and the National DPP lifestyle change program and encourage key diabetes prevention behaviors among populations experiencing diabetes health inequities.