Selfish Cooperation and Altruistic Competition: Impacts of Multi-Motivated Coopetition in Community Development

Abstract While cooperation among communities is essential for community development, competition is inevitable as communities often compare themselves and strive to outdo one another. These ambivalent dynamics can be described as coopetition. Such coopetitive actions are driven by two motivations: selfishness and altruism. This study explores the relationship between these ambivalent actions, their underlying motivations, and the outcomes of community-driven development (CDD), drawing on survey and interview data from a CDD program implemented in 100 villages in Myanmar. The findings indicate that selfish cooperation produces worse outcomes than either selfish or altruistic competition, whereas altruistic cooperation yields the best results. Moreover, these patterns persist over time, even beyond the official period of the CDD program. These results underscore the importance of genuine cooperation—grounded in shared visions within communities and trust among villages—for achieving successful CDD outcomes.

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Publication Details

Journal
European Journal of Development Research
Published
2026-01-20
DOI
https://doi.org/10.1057/s41287-025-00731-7
Primary Topic
Business Strategy and Innovation
Type
article
Field-Weighted Citation Impact
0.00

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article

Selfish Cooperation and Altruistic Competition: Impacts of Multi-Motivated Coopetition in Community Development

Jongwoo Chung, Booyuel Kim, Junesoo Lee
European Journal of Development Research
Business Strategy and Innovation
article

Selfish Cooperation and Altruistic Competition: Impacts of Multi-Motivated Coopetition in Community Development

Jongwoo Chung, Booyuel Kim, Junesoo Lee
article en

Abstract

Abstract While cooperation among communities is essential for community development, competition is inevitable as communities often compare themselves and strive to outdo one another. These ambivalent dynamics can be described as coopetition. Such coopetitive actions are driven by two motivations: selfishness and altruism. This study explores the relationship between these ambivalent actions, their underlying motivations, and the outcomes of community-driven development (CDD), drawing on survey and interview data from a CDD program implemented in 100 villages in Myanmar. The findings indicate that selfish cooperation produces worse outcomes than either selfish or altruistic competition, whereas altruistic cooperation yields the best results. Moreover, these patterns persist over time, even beyond the official period of the CDD program. These results underscore the importance of genuine cooperation—grounded in shared visions within communities and trust among villages—for achieving successful CDD outcomes.

European Journal of Development ResearchVol. 38(1)
Seoul National University (KR), National University (SD), Bank of Korea (KR)
National Research Foundation, Ministry of Education, National Research Foundation of Korea
Partnerships for the goals
Openalex Percentile: Top 84%
Business Strategy and Innovation
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Selfish Cooperation and Altruistic Competition: Impacts of Multi-Motivated Coopetition in Community Development — Jongwoo Chung, Booyuel Kim, et al. · European Journal of Development Research (2026) | TGRS Research Map | TGRS