Comparative Evaluation of Event-Based Forecasting Models for Thai Airport Passenger Traffic

Accurate passenger traffic forecasting is vital for strategic planning in Thailand’s aviation industry. This study forecasts the monthly total number of passengers at Suvarnabhumi (BKK), Don Mueang (DMK), Chiang Mai (CNX), and Phuket (HKT) airports using data from 2017 to 2024. The dataset was partitioned into training (January 2017–December 2023) and testing (January–December 2024) sets. Six methods were compared: Single Exponential Smoothing, Holt’s, Holt’s with Events Adjustment, Holt–Winters Multiplicative, TBATS model, and Box–Jenkins. Performance was evaluated using Mean Absolute Percentage Error (MAPE) and Mean Absolute Error (MAE). The results indicate that the optimal forecasting method varies by airport characteristics. Holt’s Method with Events Adjustment, which incorporates major disruptions such as the COVID-19 pandemic, produced the most accurate forecasts for BKK and DMK by effectively capturing external shocks. In contrast, the Holt–Winters Multiplicative method performed best for CNX and HKT, reflecting strong seasonal patterns typically driven by tourism activities in these destinations.