Erratum notice: Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis

It has come to the attention of the publisher that article Nadroo, Z.M., Jayawardena, N.S., Naqshbandi, M.A., and Thaichon, P. (2025), “Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis”, Spanish Journal of Marketing - ESIC, Vol. ahead-of-print No. ahead-of-print. Link to the cited article., incorrectly listed author Zeeshan Majeed Nadroo’s affiliation. This has now been amended from IILM University, Gurugram, India to School of Management, IILM University, Gurugram, India.This error was introduced during the article publication process, for which the publisher apologises.

Publication Details

Journal
Spanish Journal of Marketing - ESIC
Published
2026-01-19
DOI
https://doi.org/10.1108/sjme-01-2026-0006
Primary Topic
Consumer Retail Behavior Studies
Type
article
Field-Weighted Citation Impact
0.00
Controls
|||
ALL TIME
JAN
FEB
MAR
APR
MAY
JUN
JUL
AUG
SEP
OCT
article

Erratum notice: Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis

Spanish Journal of Marketing - ESIC
Consumer Retail Behavior Studies
article

Erratum notice: Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis

article en

Abstract

It has come to the attention of the publisher that article Nadroo, Z.M., Jayawardena, N.S., Naqshbandi, M.A., and Thaichon, P. (2025), “Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis”, Spanish Journal of Marketing - ESIC, Vol. ahead-of-print No. ahead-of-print. Link to the cited article., incorrectly listed author Zeeshan Majeed Nadroo’s affiliation. This has now been amended from IILM University, Gurugram, India to School of Management, IILM University, Gurugram, India.This error was introduced during the article publication process, for which the publisher apologises.

Spanish Journal of Marketing - ESIC
Clean water and sanitation
Openalex Percentile: Top 88%
Consumer Retail Behavior Studies
AI Navigator

Ask Laika to Summarize, Analyze, and Connect papers live on the map.

Summarize Papers & Methodologies

Extract key findings, datasets, and comparative methods across publications.

Benchmark Rankings & Visual Analytics

Rank top research institutions, authors, funders, topics, and journals by Field-Weighted Citation Impact (FWCI) and paper volume with instant charts.

Connect Distant Disciplines

Bridge topological clusters on the map to find hidden collaborative intersections.

Erratum notice: Examining the role of parasocial interactions in generating the bandwagon effect: a parallel mediation and multigroup analysis · Spanish Journal of Marketing - ESIC (2026) | TGRS Research Map | TGRS