Knowledge-Driven Food Waste Reduction: A Mediation Analysis of Behavioral Determinants in Saudi Arabian Households

Food waste undermines the four dimensions of food security, availability, accessibility, utilization, and stability, while imposing adverse economic, social, and environmental impacts on sustainable food systems. Understanding the behavioral determinants of food consumption rationalization is essential for addressing this challenge in the Kingdom of Saudi Arabia. This study examines household food waste behaviors within a knowledge-based framework that integrates three interconnected constructs: awareness of food waste consequences, behavioral knowledge of waste-reduction practices, and actual engagement in conservation strategies. Data were collected from 255 households (response rate: 66%) in Buraydah City through an electronic questionnaire administered in shopping malls. Using Baron and Kenny mediation analysis and multiple linear regression, awareness of waste consequences influences conservation practices both directly (β = 0.132, p < 0.001) and indirectly through behavioral knowledge (accounting for 68.6% of the total effect), explaining 74.9% of the variance in household conservation behaviors (R2 = 0.749). The analysis reveals that awareness of waste consequences influences conservation practices both directly and indirectly through behavioral knowledge, establishing a mediation pathway. Together, these knowledge dimensions significantly explain variations in household conservation behaviors. The findings highlight the critical interplay between awareness and practical behavioral knowledge in driving sustainable food consumption practices. These insights provide empirical guidance for policymakers and agencies seeking to develop targeted interventions that integrate consequence messaging with practical behavioral training to effectively reduce household food waste and promote food security in Saudi Arabia.