Gamification and its impact on improving training and business innovation processes

The aim of this study was to analyze the impact of gamification on employee motivation and engagement in business innovation processes. A systematic literature review (SLR) was conducted, including 55 articles retrieved from the Scopus database, following the PRISMA statement guidelines. Inclusion and exclusion criteria were applied to ensure the relevance and quality of the reviewed studies. Regarding materials and methods, a specific search equation was used to identify articles addressing the relationship between gamification and productivity in the workplace. Key data were extracted from the selected articles, including information on the study population, the gamification techniques implemented, and the observed benefits. The findings were categorized to identify recurring patterns and themes. Results showed that gamification enhances employee motivation and engagement, thereby improving business innovation processes. Various gamification techniques were identified as effective, along with contextual factors that influenced outcomes. The review also highlighted the need to tailor gamification strategies to maximize their benefits. It is concluded that this work provides a critical overview of the current state of knowledge in the field of gamification and its application in business innovation. Areas requiring further research were identified, suggesting that gamification can be a valuable tool for improving productivity and creativity within organizations.