Mixed Methods Process Evaluation of Behavioral Support and Nicotine Replacement Therapy for Smokeless Tobacco Cessation in Bangladesh, India, and Pakistan

This process evaluation affirms the feasibility and acceptability of implementing the BISCA and NRT interventions while identifying important areas for improvement prior to a full effectiveness trial.

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Publication Details

Journal
Nicotine & Tobacco Research
Published
2026-01-07
DOI
https://doi.org/10.1093/ntr/ntag004
Primary Topic
Smoking Behavior and Cessation
Type
article
Field-Weighted Citation Impact
0.00
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article

Mixed Methods Process Evaluation of Behavioral Support and Nicotine Replacement Therapy for Smokeless Tobacco Cessation in Bangladesh, India, and Pakistan

Laraib Mazhar, Cath Jackson, Rumana Huque, Linda Bauld et al.
Nicotine & Tobacco Research
Smoking Behavior and Cessation
article

Mixed Methods Process Evaluation of Behavioral Support and Nicotine Replacement Therapy for Smokeless Tobacco Cessation in Bangladesh, India, and Pakistan

Laraib Mazhar, Cath Jackson, Rumana Huque, Linda Bauld, Prashant Kumar Singh, Ian Kellar, Heather Thompson, Javaid Ahmed Khan, Fariza Fieroze, Varsha Pandey, Mona Kanaan, Kamran Siddiqi, Ray Croucher, Silwa Lina, Faraz Siddiqui, Fayaz Ahmad, Shikha Saxena, Narjis Rizvi, Anila Mahmood Nawaz, Romaina Iqbal
article en

Abstract

This process evaluation affirms the feasibility and acceptability of implementing the BISCA and NRT interventions while identifying important areas for improvement prior to a full effectiveness trial.

Nicotine & Tobacco Research
Aga Khan University (PK), Khyber Medical University (PK), Aga Khan University Hospital Nairobi (KE), Aga Khan University Hospital (PK), Leeds City Council (GB), ARK Foundation (BD), National Institute of Cancer Prevention and Research (IN), University of York (GB), University of Petroleum and Energy Studies (IN), Hull York Medical School (GB), University of Sheffield (GB), University of Edinburgh (GB)
Good health and well-being
Openalex Percentile: Top 97%
Smoking Behavior and Cessation
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