Enhancing Fertility and Reproductive Health Through Ayurveda: A Comparative Study of Rural and Urban Tamil Nadu

The traditional Indian medicine, Ayurveda, is widely known for its holistic approach to health, particularly concerning fertility and reproductive health. This paper compares the utilization, success, and availability of Ayurvedic fertility interventions in rural (Villupuram) and urban (Chennai) Tamil Nadu. While modern medicine offers advanced treatments, Ayurveda provides natural, preventive, and affordable remedies that target hormonal balance and stress. The study employs a mixed-methods approach (stratified purposive sampling) with surveys and interviews involving practitioners, patients, and health experts to assess perceptions, preferences, and access across diverse socio-economic backgrounds. Data collection occurred over a six-month period, from January 2024 to June 2024. Results indicate significant community differences: rural areas show higher adoption as a primary treatment (70% preference) due to affordability and cultural trust, with a 60% reported success rate. In contrast, urban areas, despite high awareness, utilize Ayurveda primarily as a complementary therapy (40% preference), reporting a 40% success rate. This disparity is driven by socio-economic factors and infrastructure costs. The study concludes that Ayurveda should be sustainably integrated with modern reproductive health practices to promote inclusive and accessible healthcare in Tamil Nadu.