Сучасні практики репортажної зйомки: технічні та образотворчі аспекти

The purpose of the article is to analyse current trends in reportage and explore current practices in broadcast journalism, focusing on technical and visual contexts. It investigates modern practices in terms of technological progress, particularly regarding the use of innovative means, such as mobile devices and drones, which impact the quality and content of reports. Research methodology. The methodology consists in the application of the following methods: theoretical – for the analysis of modern sources, literary sources and publications on reporting shooting, technological innovations in television journalism, information literacy, as well as theories of image and perception; empirical – to analyze specific examples of reports using the latest technologies in media practice and to observe their impact on the audience; comparative – for the analysis and comparison of reporting materials, shot using classic traditional equipment and modern technologies, to identify differences in the consumer’s perception of the material and the overall effectiveness of information transmission. Scientific novelty. In the proposed research, for the first time, a comprehensive analysis of the modern technical and visual aspects of reportage shooting using mobile devices and drones was conducted. Work was also carried out on systematising and analysing the source base related to the selected research topic. Conclusions. The article examines the technical and visual aspects of utilising mobile devices and drones in television journalism. The quality and stability of the images, the processing and installation of materials, as well as the safety issues associated with using drones, were investigated. The impact of mobile devices and drones on the audience’s perception of reporting materials is examined, particularly through the use of different angles and cinematographic techniques.