A Four-Party Evolutionary Game Analysis of Silver Economy Data Sharing Based on Digital Platforms

As the aging society progresses, it is particularly important to strengthen the sharing of silver economy data to promote the development of the silver economy. This paper focuses on analyzing the mechanism by which digital platforms promote silver economy data sharing and constructs an evolutionary game model that includes government departments, digital platforms, enterprises, and elderly people. On this basis, the stability of the strategies of each subject in the system is analyzed, and the influence of key parameters is also discussed. The simulation draws the following conclusions. Firstly, initial strategy proportions significantly influence evolutionary directions. Higher initial proactive participation increases the probability of convergence to the optimal state. Secondly, digital platforms are driven by government regulation intensity, user complaint probabilities, and reputational losses. Increasing fines and user complaint probabilities incentivize platforms to offer high-quality protection. Thirdly, government departments can initially incentivize enterprises and elderly people to participate in data sharing through subsidies and tax incentives and build a long-term driving mechanism by improving regulatory mechanisms and enhancing digital literacy among the elderly people. The research results can serve as a reference for government departments to promote data sharing in the silver economy.