Inspiring the next generation of plant scientists: What we learned from 421 plant biologists

Societal Impact Statement Addressing biodiversity and climate crises requires a new generation of plant scientists, yet interest in plant‐related careers is declining globally. A survey of 421 plant biologists revealed that the primary driver of pursuing botany is an emotional connection, curiosity, and appreciation for plants, often stimulated by hands‐on experiences and inspiring formal and informal mentors. Other motivators included solving global challenges, career prospects, and an ethical preference for plant research over animal experimentation. These findings highlight the need for a multiple‐touchpoint outreach strategy that combines experiential learning, real‐world impact, and mentorship with opportunities to build meaningful, emotional bonds with plants.