Digital Transformation Roadblocks: Challenges Face by Small and Medium Enterprises (SMEs) in Integrating Digital Technology

In the age of digital advancement, Small and Medium Enterprises (SMEs) must adopt digital transformation to stay competitive in the marketplace. The main objective of this study is to outline a strategic approach to develop a digital business model (DBM) that harnesses the power of technology to drive growth and sustainability for SMEs in Malaysia. This paper presents a comprehensive guide to crafting a DBM tailored to unique needs. This paper also explores key business model components such as value creation, value delivery, and value capture. Hence, this study is conducted to gather and synthesize the current knowledge on this topic. The research methodologies include secondary data sources, such as journals and articles obtained from online databases. The originality of this study is the use of the DBM in the business setting. The findings of this study enhance the understanding of the role of DBM for SMEs, policymakers, and researchers, especially in developing countries.