Understanding the Current World Wine Consumption Crisis: Cyclical Analysis and Strategic Perspectives

Global wine consumption has been experiencing a significant dip since 2017, provoking marked pessimism in the sector. This article proposes a three-stage reading of this crisis: a historical perspective based on cycle theory, an econometric analysis of cyclical determinants, and a strategic prospective on the future consumption regime. The article defends the idea of a medium-term rebound (from 2027), and identifies the strategic levers of action needed to respond to it.

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Publication Details

Journal
Symphonya Emerging Issues in Management
Published
2025-12-19
DOI
https://doi.org/10.4468/2025.2.03cardebat
Primary Topic
Wine Industry and Tourism
Type
article
Field-Weighted Citation Impact
0.00
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article

Understanding the Current World Wine Consumption Crisis: Cyclical Analysis and Strategic Perspectives

Symphonya Emerging Issues in Management
Wine Industry and Tourism
article

Understanding the Current World Wine Consumption Crisis: Cyclical Analysis and Strategic Perspectives

article en

Abstract

Global wine consumption has been experiencing a significant dip since 2017, provoking marked pessimism in the sector. This article proposes a three-stage reading of this crisis: a historical perspective based on cycle theory, an econometric analysis of cyclical determinants, and a strategic prospective on the future consumption regime. The article defends the idea of a medium-term rebound (from 2027), and identifies the strategic levers of action needed to respond to it.

Symphonya Emerging Issues in Management(2)
Université de Bordeaux (FR)
Zero hunger
Openalex Percentile: Top 32%
Wine Industry and Tourism
DOIOpen Access PDFOpenAlex
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Understanding the Current World Wine Consumption Crisis: Cyclical Analysis and Strategic Perspectives · Symphonya Emerging Issues in Management (2025) | TGRS Research Map | TGRS