The Influence of Social Media Use and Academic Perseverance on the Research Knowledge among Grade 12 Students

Abstract : Students today are expected to have research knowledge as part of their academic preparation and curriculum, with perseverance and social media use recognized as key factors that shape the development of these competencies. This study examined the influence of students’ academic perseverance and social media use with their research knowledge. Employing a quantitative research design with regression analysis, data were gathered from 236 Grade 12 students using a validated survey questionnaire. Data were analyzed using descriptive statistics including Mann Whitney test, Kruskal Wallis test, Spearman correlation, and linear regression. The findings showed that the majority of respondents were female, enrolled in the STEM strand, and primarily preferred Facebook as their social media platform. Overall, the extent of social media use was rated high, while academic perseverance was generally assessed as very high. In terms of research knowledge, students demonstrated average proficiency. Significant differences were observed in academic perseverance when grouped based on sex and academic strand. Results also show that only academic perseverance shows a significant influence on research knowledge. Hence, the study affirms that while social media use plays only a minimal role, academic perseverance remains a crucial determinant in strengthening the research knowledge of Grade 12 students, highlighting the importance of fostering determination, resilience, and effective time management in senior high school education.