Аналіз англомовних запозичень в італійському новинному дискурсі за допомогою програми «Antconc»: дослідження номінативного простору в умовах глобалізації

This article is dedicated to the analysis of English loanwords in Italian news discourse using the corpus linguistics tool “AntConc”. The aim of the study is to examine the lexical adaptations of anglicisms in the contemporary Italian media space, as well as to identify the factors that contribute to their proliferation in the context of globalization and digital transformations. The analysis is based on a corpus of 50 news articles from the Italian publications “La Repubblica” and “Il Giornale”. The research shows that English terms in the Italian context undergo various forms of adaptation. Specifically, it is revealed that anglicisms are not always subject to lexical transformations, and often retain their original forms due to the lack of precise equivalents in Italian. Furthermore, the corpus analysis identifies hybrid forms that arise as a result of morphological changes in English words, such as bloggare (from Eng. to blog), stoppare (from Eng. to stop) or chattare (from Eng. to chat). Special attention is given to the process of cultural adaptation, in which English terms acquire new sociocultural functions, adjusting to the specificities of Italian media discourse. It is emphasized that anglicisms not only fill lexical gaps but also actively shape the linguistic landscape, reflecting the interaction between global language trends and local cultural realities. Additionally, the article explores the role of technological and economic factors in the increasing presence of English loanwords in Italian media. The rapid expansion of digital communication technologies, as well as the growing dominance of English-language media platforms, has had a significant impact on the incorporation of anglicisms in everyday language use. This process is particularly noticeable in fields such as media and communication, technology and entertainment, where English terms are often seen as markers of modernity and innovation. Thus, the study demonstrates that English loanwords are a significant element in the evolution of modern Italian, fostering the development of new forms of communication within the context of globalization.