Digital Transformation and Collaborative Work in Morocco: The Role of Digital Platforms and Literacy

As digital technologies grow more prevalent in the workplace, understanding their impact on group dynamics, communication habits, and productivity is critical. The study argues that leveraging digital platforms can empower collaborative work and interpersonal relationships among professionals in Morocco. This study uses a survey-based approach in order to investigate how digital platforms are transforming collaborative work and interpersonal connections among Moroccan professionals. The survey is intended to collect both quantitative and qualitative data, resulting in a thorough grasp of the subject. The survey examines the most popular platforms for team collaboration among Moroccan professionals, including WhatsApp, Microsoft Teams, and Google Workspace. It investigates their impact on interpersonal relationships, focusing on how they promote communication, foster trust, and improve teamwork, while emphasizing digital literacy as a critical aspect in their effective use. The findings illustrate digital platforms' revolutionary potential for increasing workplace cooperation in Morocco, underlining the importance of addressing major issues. Improving digital literacy through targeted training is critical for efficient platform utilization.