THE APPLICATION OF ARTIFICIAL INTELLIGENCE IN ENHANCING LEARNING EFFICIENCY AMONG VIETNAMESE UNIVERSITY STUDENTS

In recent years, the integration of Artificial Intelligence (AI) in education has emerged as a transformative trend that reshapes traditional learning models. This study aims to examine the application of AI tools such as ChatGPT, adaptive learning platforms, and intelligent tutoring systems in improving the learning efficiency of Vietnamese university students. Using a mixed-method approach that combines quantitative surveys and qualitative interviews, the research evaluates how AI influences students’ motivation, academic performance, and self-directed learning. The findings reveal that the adoption of AI-based tools significantly enhances learning engagement, provides personalized learning experiences, and supports students in managing time and academic workload more effectively. However, challenges related to data privacy, digital literacy, and overdependence on technology remain critical concerns. The study concludes with recommendations for universities and policymakers to develop guidelines for the ethical and effective integration of AI in higher education in Vietnam.