Factors Influencing Urban Residents’ Continued Usage Intention of Electric Bikes Under the New National Standards

Electric bikes (E-bikes), recognized as a convenient and sustainable mode of transportation, have gained widespread adoption among urban residents. In order to regulate the e-bike industry, China introduced the “Safety Technical Standards for E-bikes” (GB17761-2024), which officially came into effect on 1 September 2025. This study examines residents’ usage behavior and their continued usage intention for e-bikes following the implementation of the new national standards. Using valid data collected from respondents, the ordered logit model is established to analyze the key factors and the mechanisms influencing the continued usage behavior of e-bikes. The results indicate that: (1) A monthly income of 3500–5000 CNY significantly positively influences the continued intention to use electric bikes for both the general population and the courier/food delivery person. (2) Satisfaction with current e-bike usage positively influences the continued usage intention for both the general population and delivery personnel. (3) An increase in usage costs negatively impacts the intention to continue using electric bikes; the reduced bike speed significantly reduces the continued usage intention among delivery persons. The extended battery life does not significantly influence the continued usage intention. Based on the model results, several policy recommendations are proposed to enhance the continued usage intention of e-bikes among residents. The findings could provide theoretical insights and practical suggestions for urban transportation policy optimization and the planning of non-motorized transport systems.