The Business Model Framework for Digital Health Start-ups in Europe, based on the Innovation Landscape

In today’s fast-paced world, it is difficult to acquire the same quality level of healthcare efficiently. To achieve a similar quality of service in a shorter time, digital health solutions ranging from applications to online registration play a pivotal role in the lives of healthcare practitioners and more specifically patients. The new digital health paradigms have shifted to be more patient-centric, preventive, predictive, and personalized to more accurately and precisely cater to the patient’s needs. The dawn of novel innovative technologies revolutionizing the digital health sector across the globe has generated multiple value creations and research opportunities. The following research focuses on studying innovation diffusion in the digital health sector and its effect on the success of start-ups via analysis of the business models [1]. It is essential to understand the significant proportionality of innovation to the success of digital health startups in delivering quality care to users/patients without compromising quality or failing to create business value in the current competitive market.