RESEARCH ON THE THEORETICAL CONSTRUCTION AND PRACTICAL PATHS OF E-COMMERCE DEVELOPMENT IN ANHUI PROVINCE - BASED ON THE INTEGRATED ANALYSIS OF POLICY, TECHNOLOGY AND MARKET

Abstract Against China’s status as the world’s largest e-commerce market—fueled by policy support, tech innovation and market dynamics—Anhui, once lagging coastal provinces, has narrowed gaps via its strategic location, abundant agricultural resources and solid manufacturing base. This study focuses on Anhui’s e-commerce theoretical construction and practical paths, integrates policy-tech-market perspectives, reviews key elements (history, constructs, theories, variables) and offers insights for stakeholders to advance regional e-commerce development.