SALES PERFORMANCE AND JOB SATISFACTION AMONG SELF-EMPLOYED DIRECT SELLING AGENTS OF COSMETICS PRODUCTS IN CALAMBA CITY

Direct selling and self-employment plays a pivotal role in improving the living status of many families in the Philippines as it creates employment and source of income. This study was conducted to examine the level of the sales performance of the self-employed direct selling agents in Calamba City and its impact to their job satisfaction. The total population was 150 respondents with a sample size of 134 respondents which were all direct selling agents operating in the mentioned locale. The study used a descriptive correlational design. The quantitive data were gathered through a survey using online google form and printed paper to assess the impact of the sales performance to the job satisfaction of the direct selling agents. The results showed the direct selling agents had very good sales performance and were highly satisfied with their job. Moreover, there was a significant relationship between sales performance and Job Satisfaction of self-employed direct selling agents of cosmetics products in Calamba City. The training and development programs was proposed to enhance sales performance based on insights and findings from the same variable would be sales analytics training, job aids and refreshers.