Urgensi Pemasaran Digital bagi Pelaku UMKM di Wilayah Kabupaten Sleman Provinsi DIY

This community service is carried out for MSME actors in Sleman Regency in the Province of DIY. The theme of this community service is the urgency of digital marketing for MSME actors in the Sleman Regency area of ​​the Province of DIY. MSMEs as a crucial business and making a major contribution to job creation, require knowledge and digital marketing skills that still need to be improved. So that in the future MSME actors in Sleman Regency will be able to improve their abilities or add skills to take full advantage of digital marketing. The service method is carried out in two ways, namely the lecture method and training. The results of this service activity are expected to improve the abilities or skills of MSME actors in Sleman Regency with the hope that after the service activity they will be able to improve their abilities or add skills to take full advantage of the urgency of digital marketing.

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Publication Details

Journal
Jurnal Masyarakat Indonesia (Jumas)
Published
2025-05-22
DOI
https://doi.org/10.54209/jumas.v4i02.237
Citations
1
Primary Topic
Immune responses and vaccinations
Type
article
Field-Weighted Citation Impact
0.80
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article

Urgensi Pemasaran Digital bagi Pelaku UMKM di Wilayah Kabupaten Sleman Provinsi DIY

1 citations
Jurnal Masyarakat Indonesia (Jumas)
Immune responses and vaccinations
0.80
article

Urgensi Pemasaran Digital bagi Pelaku UMKM di Wilayah Kabupaten Sleman Provinsi DIY

article en
1 citations

Abstract

This community service is carried out for MSME actors in Sleman Regency in the Province of DIY. The theme of this community service is the urgency of digital marketing for MSME actors in the Sleman Regency area of ​​the Province of DIY. MSMEs as a crucial business and making a major contribution to job creation, require knowledge and digital marketing skills that still need to be improved. So that in the future MSME actors in Sleman Regency will be able to improve their abilities or add skills to take full advantage of digital marketing. The service method is carried out in two ways, namely the lecture method and training. The results of this service activity are expected to improve the abilities or skills of MSME actors in Sleman Regency with the hope that after the service activity they will be able to improve their abilities or add skills to take full advantage of the urgency of digital marketing.

Jurnal Masyarakat Indonesia (Jumas)Vol. 4(02)
Universitas Boyolali (ID), Universitas 45 Mataram (ID)
Decent work and economic growth
Openalex Percentile: Top 20%
Immune responses and vaccinations
0.80
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