Information management behavior of growers in major crop cultivation in Bangladesh

This study was to explore the information management behavior (IMB) of major crop growers. Data were collected using interview schedules from a sample of 90 farmers out of 898 farmers selected by multistage random sampling procedure proportionately from four villages of Kishoregari unions of Palashbari upazila under Gaibandha district in Bangladesh from 20 March to 25 April in 2022. Results revealed that considering three dimensions like low to medium categories of information input, information processing and information output behavior of the farmers were found as 88.9%, 83.3% and 91.1% respectively. Almost two-thirds (66.67%) of the farmers were grouped under the medium category of information management behavior followed by those with low (22.22%) and high (11.11%) categories of IMB. Results indicated that among the nine selected characteristics of the farmers’ six characteristics such as education, annual income, training received, social participation, marketing orientation and extension media contact showed positively significant relationships while age, farm size and farming experience of farmers showed no significant relationships with their information management behavior. So, it is necessary to provide the farmers with useful agricultural information for their betterment and similar types of communication behavior study may be undertaken for extension functionaries, scientists and other farming communities.