Outcome-Based Education (OBE) in Entrepreneurship Course: Impact on Business Plan Development and Academic Achievement

In this outcome-based education in entrepreneurship course, research presents the effectiveness of outcome-based education (OBE) in terms of business plan development and general performance in entrepreneurship courses. The investigation aims to understand the role of clearly articulated learning objectives, related to objective assessments, aligned with learning outcomes, and learning process feedback in achieving the objectives. In this study, the author targeted a cohort of third-year undergraduate students enrolled in an entrepreneurship course to assess the effectiveness of OBE in designing detailed and high-quality business plans. The results support the existence of a positive relationship between the quality of the business plans developed and the economic performance of the students, with most achieving a grade of A or A+. Using mixed methods of data collection and analysis, the study found that adopting a structured approach to OBE not only equips learners with the requisite skills in entrepreneurship but also enhances their educational performance. The contributions that emerged in the context of OBE are likely to transform existing educational practices in entrepreneurship education and stimulate further research on this pedagogical strategy to improve it further.