Digital Organizational Culture is Component of Technology Transfer in the Educational Environment

This article explores and theoretically substantiates the role of digital corporate culture as a component of innovation technology transfer within the educational environment. It defines and describes the key components and functions of digital culture that support technological advancement and digital transformation of educational institutions, taking into account their level and profile. It is argued that the transfer of innovative technologies in the educational sphere, aimed at fulfilling the university's “third mission,” must inherently incorporate digital culture. The aim of this work is to determine the methodological foundations and principles for studying digital culture in the educational environment. The research hypothesis lies in defining the role of an organization's digital culture as an indispensable condition for the functioning of innovative technology transfer in the educational environment. The research tasks include defining the components of digital culture; providing a theoretical justification and revealing the role and functions of digital culture in the educational environment; and developing a toolkit for determining the digital maturity of organizational culture as a condition for the effectiveness of an educational organization's innovative activity.