The decision-making model in green supply chains - based on equity concerns

This paper proposed a decision model for the process of green supply chains based on the network platform. The decision model introduced cost sharing and profit sharing, and an equity concern scenario was set in the simulation experiment to test the impact of the pre-sale demand volume, cost sharing, and profit sharing on the supply chain. The results showed that the pre-sale demand volume would have a negative impact on current-sale commission rate and sales effort, and a positive impact on profits. The cost sharing factor would have a negative impact on the current-sale commission rate and a positive impact on the sales effort. The profit sharing coefficient would have a positive impact on current-sale commission rate and sales effort. Only within a certain range could the cost sharing coefficient and profit sharing coefficient make the supply chain profit reach the maximum.