Understanding the Meixi Stone Paifang as a Catalyst of Urban Identity and Cultural Heritage Symbolism through the Interpretation of the Iconographic Semiotics Method

Under the dual influences of globalisation and modernisation, the symbolic significance of traditional heritage sites, exemplified by the Meixi Stone Paifang in Guangdong Province, is increasingly complex.This research explores the role of the Paifang as a catalyst of urban identity and cultural heritage symbolism through an iconographic semiotics approach, integrating the Conceptual Reference Model developed by the International Committee for Documentation of Cultural Heritage (CIDOC CRM) and Panofsky's iconography framework.Employing document analysis, field observation, and iconographic interpretation, this research decodes the architectural and symbolic features of the Meixi Stone Paifang.The findings reveal the layered significance of the Paifang as a historical monument and a living cultural asset that embodies Confucian virtues, familial honour, and community values.This research presents a structured model for interpreting architectural symbolism at heritage sites, offering insights into cultural heritage preservation and sustainable urban design.