The impact of digital technologies on the development of the financial ecosystem in Kazakhstan

Purpose of the research – Analysis of the impact of digital technologies on the development of the financial ecosystem of Kazakhstan. The purpose of the study is to identify key factors that contribute to the integration of digital solutions into the financial sector, as well as their impact on economic stability and accessibility of financial services for the population. Methodology – This study uses methods of comparative analysis, generalization, systems approach and SWOT analysis based on data using the case method of two digital ecosystems of large financial institutions such as Kaspi Bank JSC and Halyk Bank of Kazakhstan JSC. Originality / value – The uniqueness of the study lies in the comprehensive approach to the analysis of digitalization of the financial sector of Kazakhstan, including theoretical and practical aspects. The study presents unique data on the current state and prospects for the development of digital financial technologies in the country, and also examines the impact of these technologies on financial inclusion and economic development. The value of the work can serve as a basis for developing recommendations for improving digital finance policy and stimulating innovation in the financial sector. Findings – The study found that Kazakhstan is actively introducing digital technologies into its financial sector, including the use of mobile apps, online banking, and blockchain technologies. Digitalization of financial services helps expand access to financial products for various segments of the population, especially in remote and rural areas. The introduction of digital technologies into the financial ecosystem can help increase economic stability, reduce transaction costs, and improve customer service.