Biophilic Colour Strategies for Stress Reduction in Malaysian Government Offices Using Biometrics and Virtual Reality Simulation

Abstract: This study explores the impact of biophilic colour strategies on stress reduction in Malaysian government offices using a combination of Virtual Reality (VR) simulation and biometric measurements. Three immersive environments were developed based on chromotherapy principles: natural, blue, and green. A total of 34 participants, comprising government office occupants and experts in the built environment and psychology, were involved. Stress indicators such as heart rate variability (HRV), electrodermal activity (EDA), blood pressure, sleep duration, and commuting time were recorded. The findings revealed that blue and green environments improved HRV, reduced EDA, and lowered both pulse and blood pressure. Differences between expert and occupant responses suggest that individual background and professional experience influence environmental preferences. This study highlights the value of integrating VR and biometric tools to support pre-occupancy design evaluation and stress mitigation in workplace environments.

Publication Details

Journal
International Journal of Business and Technology Management
Published
2025-09-24
DOI
https://doi.org/10.55057/ijbtm.2025.7.5.17
Primary Topic
Color perception and design
Type
article
Field-Weighted Citation Impact
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article

Biophilic Colour Strategies for Stress Reduction in Malaysian Government Offices Using Biometrics and Virtual Reality Simulation

International Journal of Business and Technology Management
Color perception and design
article

Biophilic Colour Strategies for Stress Reduction in Malaysian Government Offices Using Biometrics and Virtual Reality Simulation

article en

Abstract

Abstract: This study explores the impact of biophilic colour strategies on stress reduction in Malaysian government offices using a combination of Virtual Reality (VR) simulation and biometric measurements. Three immersive environments were developed based on chromotherapy principles: natural, blue, and green. A total of 34 participants, comprising government office occupants and experts in the built environment and psychology, were involved. Stress indicators such as heart rate variability (HRV), electrodermal activity (EDA), blood pressure, sleep duration, and commuting time were recorded. The findings revealed that blue and green environments improved HRV, reduced EDA, and lowered both pulse and blood pressure. Differences between expert and occupant responses suggest that individual background and professional experience influence environmental preferences. This study highlights the value of integrating VR and biometric tools to support pre-occupancy design evaluation and stress mitigation in workplace environments.

International Journal of Business and Technology Management
Openalex Percentile: Top 42%
Color perception and design
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