Architecture + Fashion = Cultural Expression of the Building Envelope as Explored in the Architectural Design Studio

Unlike other building typologies where the skin can be tasked with the dual role of providing aesthetics and environmental responsiveness, in stadia, the need for (a) skin is superfluous, and its implementation is correlated with the making of a brand. It can be compared to a haute couture garment manufactured with unique, often unusual, high-quality, expensive materials, and with an extreme attention to detail. And, as in high fashion garments, skin design in stadia is specifically tailored for the individual client, not replicable, and pricey.