Digital Support for External Risk Management in Enterprises

The article analyzes the importance of implementing digital technologies in the process of managing external risks faced by enterprises. Emphasis is placed on the use of innovative tools such as big data analytics, artificial intelligence, cloud services, and blockchain, which enable timely risk identification, assessment of their impact, and the development of adaptive strategies. Digital solutions contribute to process optimization, enhance forecasting accuracy, and reduce administrative burden. The study also explores the main advantages of digitalization, particularly the automation of external environment monitoring, improved decision-making transparency, and the minimization of the human factor's influence. Challenges encountered by enterprises during the transition to new technologies are examined, including the need for training qualified personnel and ensuring cybersecurity. The implementation of digital solutions underscores the significance of innovation in building business resilience to external threats and enhancing competitiveness.