Project Habit: Smart Transportation

Urban mobility is a problem that afflicts society in general. The mobility matrix, together with the existing horizontal urban growth path in Cordoba’s City, promotes the acquisition of private vehicles over the public transport system for daily routine. This excessive growth towards the outskirts of the downtown, causes a greater extension of routes and the, increasingly, notorious influx of vehicles on the streets. As a consequence, the exponential increase in emissions of polluting gases into the environment and the excess of traffic jams in crowded areas of the city can be observed.This project is aimed at the development of a new urban public transport service system focused on the user's personal experience, inserted in a future prospective projection of multidisciplinary restructuring of regional urban mobility patterns, and of Cordoba’s city in particular. From Industrial Design, a proposal is presented for a cabin for the urban public transport system that places accessibility and travel experience at the level of a private vehicle, thus promoting their daily use, in pursuit of reducing the environmental impact and footprint of personal carbon, towards an increasingly efficient and sustainable urban development system.