The Role of Radical Innovation, Eco-Management Control System on Environmental Performance at Novotel Karawang

This research aims to test the influence of Innovation Radical and eco-management control system on environmental performance at Novotel Karawang Hotel. The descriptive-verificative quantitative approach, with saturated sampling technique involves 75 respondents who are employees of Novotel Karawang Hotel. Data were collected through a Likert scale questionnaire 1-5 and analyzed using Partial Least Square-SEM method with the assistance of SmartPLS 4 software. The research results show that Radical Innovation does not have a significant effect on environmental performance, whereas the eco-management control system has a positive and significant effect. This finding emphasizes that the success of environmental performance is more determined by a structured management control system than by radical innovation. This finding supports the Resource-Based View (RBV) theory which emphasizes that capabilities can only create an advantage if optimally utilized through a structured control system. This research implies that companies need to optimize environmental management control systems as a strategic step to achieve more effective sustainability in the hospitality industry