Factores clave de competitividad para el éxito del sector empresarial del Ecuador

Competitiveness is related to the ability of companies or organizations to position and consolidate themselves in a given market; their results have a common denominator and this is profitability. Therefore, a competitive company is a profitable company; moreover, underlying them are a series of business and institutional factors that affect them positively and negatively, hence the objective of this research focuses on identifying the business or internal and institutional or external competitiveness factors that are key to achieving success in Ecuador's business sector. It is concluded that internal factors have a direct effect on competitiveness and can be considered as key to business success; in addition, innovation and technological development are so essential, to the point that their lack of investment leads to putting companies at a disadvantage. However, it has not been possible to verify the impact of external factors due to the lack of research in this area.