THE EFFECT OF CAPITAL STRUCTURE, SALES GROWTH, AND INVESTMENT DECISIONS ON COMPANY VALUE

This study aims to determine the effect of capital structure, sales growth, and investment decisions on company value. This type of research is quantitative and uses secondary data in the form of financial reports from consumer non-cyclicals companies in the food and beverage sub-sector, obtained from the Indonesian Stock Exchange (IDX). The population used in this study consists of 28 companies, and through purposive sampling criteria, 15 sample companies from the consumer non-cyclicals sector in the food and beverage sub-sector were selected, with the observation period from 2019 to 2023. Data management was conducted using Eviews version 12.0. Based on the results of the tests conducted, it was found that simultaneously, the variables of Capital Structure, Sales Growth, and Investment Decisions have an effect on Company Value. Partially, Capital Structure affects Company Value, Sales Growth does not affect Company Value, and Investment Decisions affect Company Value.