The Role of Digital Transformation in Financial Services Management and Its Impact on Iraqi Banking Sector

<p><a>ABSTRACT :</a></p> <p>This study derives its <strong>importance</strong> from the growing need to embrace digital transformation in the Iraqi banking sector by highlighting the role of digital financial services management in improving the quality of banking services, reducing costs, and increasing speed of delivery. The research also contributes to providing a knowledge base that decision-makers can rely on to develop financial and technical policies within Iraqi banking institutions.</p> <p>This research <strong>aims</strong> to analyse the reality of digital transformation in the Iraqi banking sector and measure the impact of digitization and management of financial services on improving performance efficiency and the quality of banking services. It also seeks to explore the opportunities and challenges of implementing digital solutions in the local banking environment and propose practical mechanisms to enhance the use of financial technology, contributing to the development of the banking system and achieving sustainability and growth. The research <strong>problem</strong> stems from the fundamental question: To what extent has the digitization and modern management of financial services impacted the performance and efficiency of Iraqi banks? Most local banks suffer from a slow digital transformation and a weak adoption of modern tools, which may limit their competitiveness. The research hypothesis is based on the following: There is a statistically significant positive relationship between digitization and management of financial services and improved performance in the Iraqi banking sector." And Result the degree of agreement reached 76%, which is a reasonable percentage, as it constitutes (45%:45%) for agree and strongly agree, respectively. As for the answers regarding neutral, it reached 21%, while the degree of disagreement reached 9%, as it constitutes (5%:4%) for disagree and strongly disagree, respectively.</p>