Opportunities, Challenges and Coping Strategies of the New Ecology of Culture and Tourism Driven by Artificial Intelligence

High-quality development is the primary goal of building a modern socialist country. The digital transformation of the cultural and tourism industry is crucial for achieving industrial upgrading. With the rapid advancement of artificial intelligence (AI) technology, its application in the cultural and tourism sector has become increasingly widespread, driving the digital transformation and innovative development of this industry. This article explores the new ecosystem of cultural and tourism driven by AI, analyzing the opportunities it brings, such as enhancing visitor experiences, optimizing resource allocation, and innovating cultural heritage. It also discusses the challenges faced, including technical adaptability, data security and privacy, and a shortage of interdisciplinary talent. Finally, it proposes strategies to address these issues, such as strengthening infrastructure, promoting industrial collaboration, and improving policies and regulations, aiming to provide a reference for the high-quality development of the cultural and tourism industry.