Research on the Relationship between the Career Development Path of University Media Teachers and Educational Reform under the Background of Artificial Intelligence

The rapid advancement of artificial intelligence (AI) technology has profoundly transformed the media industry and triggered a deep-seated evolution in media education within higher education institutions. This study focuses on university media educators to explore the interplay between their professional development and educational reform in the context of AI. The findings reveal a dialectical relationship of mutual support and synergy: educational reform provides strategic direction and resource support for teacher development, while teacher development serves as a key driving force behind the implementation of educational reform. By analyzing the impact of AI on media education and identifying core pathways for teacher career growth, this paper proposes strategies for coordinated development, offering reference insights for universities to adapt to technological changes and cultivate talents suited for the intelligent era.