TRIZ AS A TOOL THAT INCORPORATES ART FOR THE EVOLUTION OF INNOVATIVE PROJECTS

This study presents an in-depth analysis of how TRIZ (Theory of Inventive Problem Solving) can enhance the evolution of innovative projects. The research focused on identifying the successful traits of TRIZ in the new product development cycle. Extensive data collection enabled a comparative study on TRIZ application over time, highlighting its recent use and effectiveness. The study identified domains where TRIZ has been successful and those where it has faced challenges. A key finding is that TRIZ is not just a problem-solving tool but also a method that integrates artistic elements into engineering innovations. By blending technical precision with creative problem-solving, TRIZ enables the development of products that are functionally efficient and aesthetically pleasing. This unique aspect makes TRIZ valuable for designing solutions that resonate both practically and emotionally. The findings suggest that strategic TRIZ application can steer challenging projects towards success, demonstrating its versatility and effectiveness. By adding an artistic dimension to engineering, TRIZ fosters a holistic approach to innovation, ensuring final products are innovative, appealing, and user-friendly.