Стратегічні пріоритети цифрового розвитку промислових підприємств

The article is devoted to peculiarities of forming strategic priorities for digital development of industrial enterprises. Scientific approaches to interpreting essence of the concept of strategic digital transformation of industrial enterprises are revealed. The author's vision of this definition is proposed, which should be understood as large-scale technical and innovative process that covers all aspects of production and management, which involves introduction of the latest technologies to increase efficiency, flexibility, and competitiveness of the industrial enterprise. Main components of digital transformation of industrial enterprises are considered based on priorities of strategic development priorities, namely: strategy and leadership, innovation culture, digital technologies, data and analytics, consumer experience, and operational efficiency. Strategic priorities of digital development of industrial enterprises at micro and macro levels are analyzed. The most common obstacles that hinder digital development are outlined, including: low qualification of staff, high cost of technologies, cybersecurity, etc.